Case study · Construction

Total Construction

A large, content-heavy builder's website, migrated and modernised without losing ground.

The Total Construction website
ClientTotal Construction
SectorConstruction
BuildCustom WordPress

The challenge.

Total Construction had a large website, but it was dated and hard to use. Keeping content fresh, from news through to project pages, had become a chore rather than something the team could manage with confidence. In an industry where every construction company is steadily improving its online presence, a tired, awkward site quietly puts you on the back foot.

The bigger task was the move itself. Years of content sat across a great many pages, and all of it needed to be migrated, page by page, without losing the search presence the business had built up. Replacing an established website always carries risk, so we planned the migration carefully to bring everything across intact.

BeforeAfter
Dated site, hard to manage news and projectsA modern, easy-to-manage CMS
A large site to migrate, page by pageContent migrated in full, nothing lost
Years of search presence at stakeSearch presence preserved at launch
The Total Construction website shown on desktop and mobile

What we designed and built.

We gave Total Construction a modern, considered design and an easy-to-manage CMS that lets the team keep news and project pages up to date themselves. Behind it sat the careful migration of a large amount of content, brought across page by page so nothing was lost and the search presence the business had built was preserved through the move. Every page was custom built on WordPress, never an off-the-shelf theme, so the site holds its own in a competitive industry.

01
OptimisedGoogle PageSpeed score on desktop and mobile, optimised for speed, at launch. Most sites score 50-65 according to Google.
02AuditedWe run the website through a detailed SEMrush site health audit at launch, so the pages were clean of technical SEO issues.
03ResponsiveWe designed the website as a mobile-first user experience, to look sharp on every screen.
04BespokeWe created a fully custom WordPress build, never an off-the-shelf theme.

What we delivered.

A complete redesign and rebuild, the careful migration of a large site, plus the technical groundwork to launch it properly and keep it healthy.

Custom website design

A bespoke, modern design built around the Total Construction brand, not a template.

WordPress development

A clean, custom build with an easy-to-manage CMS for news and project pages.

Content migration

A large amount of content brought across page by page, with nothing lost in the move.

Speed optimisation

Tuned for fast load times, scoring 91/100 on Google PageSpeed.

Technical SEO audit

A SEMrush site health audit at launch to catch on-page issues early.

Hosting & support

Ongoing hosting and a real human to call when it is needed.

The result.

Total Construction now has a modern, fast website that is genuinely easy to keep up to date, with news and project pages the team can manage themselves. The careful migration brought everything across intact, the experience reads cleanly on every device, and the business is well positioned in a competitive industry. A site built to grow with them.

Key takeaways for construction companies.

Total Construction now has a website that is modern, easy to manage and built to last, with a large body of content brought across in full and its search presence preserved through the move. The team can keep news and projects current without wrestling with the site, which means it stays useful long after launch.

The same thinking applies to any construction firm. As more of the industry sharpens its online presence, a dated, hard-to-manage site quietly costs you ground. A modern build that is simple to update, quick to load and migrated without losing search presence keeps you competitive and lets your work speak for itself.

If you run a construction company and your current site is holding you back, this is exactly the kind of work we enjoy. We design and build custom websites, and we handle the careful migrations that protect everything you have already built.

Designed and built by Webfrog and the Jimmyweb Group.

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