The challenge.
Mark Carter is a professional speaker and author, and his presence on stage is genuinely commanding. His old website did not tell that story. It was outdated and did little to portray him as the polished professional he is, undercutting the first impression a prospective client forms before they ever reach out.
He needed a modern site that was easy to keep fresh, so new talks, books and articles could go up without friction, and one that was built to rank well in search and be found by the people looking for him.
| Before | After |
|---|---|
| A dated site that undersold his profile | A polished, professional personal brand |
| Hard to keep content fresh | Easy to add talks, books and articles |
| Limited visibility in search | Built to rank well and be found |
What we designed and built.
We built Mark a polished personal-brand website that does justice to the way he shows up on stage. It is easy for him to keep fresh, so new talks, books and articles go up without fuss, and it is structured to be found in search by the people looking for a speaker like him. Every page was custom designed and built on WordPress, never an off-the-shelf theme.
What we delivered.
A complete redesign and rebuild, plus the technical groundwork to launch it properly and keep it healthy.
Custom website design
A bespoke design built around Mark's personal brand, not a template.
WordPress development
A clean, custom build with an easy-to-manage CMS for adding fresh content.
Responsive, mobile-first
Laid out to look and work beautifully on any device.
Speed optimisation
Tuned for fast load times, scoring 99/100 on Google PageSpeed.
Technical SEO audit
A SEMrush site health audit at launch to catch on-page issues early.
Hosting & support
Ongoing hosting and a real human to call when it is needed.
The result.
Mark now has a website that matches his presence on stage. The design is polished, the build is clean and quick, the experience reads beautifully on any screen, and the whole thing positions him clearly as the professional speaker and author he is. A site he is genuinely proud to send people to.
Key takeaways for speakers and personal brands.
Mark now has an online presence that is genuinely memorable, because every part of the site was considered and custom designed for its purpose rather than dropped into a template. It is easy to keep fresh and built to be found, so the people looking for him land somewhere that does him justice.
The same thinking applies to any speaker or personal brand. Your website is often the first impression a prospective client forms, so it needs to reflect the quality of your work, make it simple to keep talks, books and articles current, and be structured so the right people can find you.
If you build your living on your name and your current site is not pulling its weight, this is exactly the kind of work we enjoy. We design and build websites that position your brand the way it deserves and give every visitor a reason to take the next step.
Designed and built by Webfrog and the Jimmyweb Group.