The challenge.
Hitch Lawyers had invested in fresh branding, but their website was still telling the old story. It was dated and out of step with the new look, awkward to update and maintain, and no longer a fair reflection of the firm. For a law firm, where the website often carries the first impression and a good deal of the trust, that mismatch was quietly working against them.
Replacing an established website always carries risk, especially the search presence a firm has built over years. So we planned the move carefully, mapping the old site across to the new one so that hard-won presence was preserved through the migration.
| Before | After |
|---|---|
| Dated site, out of step with the new branding | A site aligned with the new brand |
| Awkward to update and maintain | Easy for the team to manage day to day |
| An established search presence to protect | Search presence preserved through the migration |
What we designed and built.
We started from the new branding, not a template. The design was built to align with the refreshed brand, with a clean, confident layout that reads clearly and earns trust. Every page was custom designed and built on WordPress, so the team can update and maintain the site themselves without touching a line of code. And because this was a migration, we mapped the old site across carefully so the search presence the firm had built was preserved through the move.
What we delivered.
A complete redesign and rebuild, plus the technical groundwork to launch it properly and keep it healthy.
Custom website design
A bespoke design built around the new Hitch Lawyers brand, not a template.
WordPress development
A clean, custom build with an easy-to-manage CMS for the team.
Responsive, mobile-first
Laid out to look and work beautifully on any device.
Speed optimisation
Tuned for fast load times, scoring 89/100 on Google PageSpeed.
Technical SEO audit
A SEMrush site health audit at launch to catch on-page issues early.
Hosting & support
Ongoing hosting and a real human to call when it is needed.
The result.
Hitch Lawyers now has a website that finally matches their new branding. The design is clean and confident, the experience reads clearly on any device, and the firm is positioned the way it should be. It is easy for the team to update and maintain, and a site they are genuinely proud to send people to.
Key takeaways for law firms.
Hitch Lawyers now has a website that lives up to their new brand, because every part of it was considered and custom designed rather than dropped into a template. It speaks to the right people in the right way, at the moment they are deciding which firm to trust.
The same thinking applies to any law firm. A website starts to earn enquiries when it understands what the visitor is really trying to solve, builds trust through a clear and credible presence, and makes getting in touch feel effortless. And when an established site is being replaced, the search presence built over years should be protected, not gambled with.
If you run a law firm and your current site is not pulling its weight, this is exactly the kind of work we enjoy. We design and build websites that position your brand the way it deserves, stay easy to manage, and migrate carefully so nothing of value is lost along the way.
Designed and built by Webfrog and the Jimmyweb Group.