Tourism & accommodation.
Boutique stays, retreats and holiday homes that compete on look and feel. Beautiful, fast sites with effortless booking that turn a phone screen into a confirmed reservation.
Webfrog designs and builds custom websites for businesses across Byron Bay and the Northern Rivers. This is a place where brand matters, from boutique stays and wellness studios to cafes, creative labels and lifestyle brands that people discover online long before they arrive. We craft beautiful, fast, easy-to-manage WordPress sites that look the part and quietly do the work of turning visitors into bookings, sales and enquiries.
Trusted by businesses across Byron Bay & the Northern Rivers
Byron Bay is one of Australia's most recognisable coastal towns, a Northern Rivers icon that draws visitors from around the world for its beaches, its wellness scene and its creative, design-led culture. Businesses here are brand-conscious and visitors are too, comparing options on their phones before they book a stay, a table or a treatment. In a market this competitive and this image-aware, a beautiful, considered website is not a nice-to-have, it is the whole first impression.
Byron audiences have a sharp eye, and a tired or templated website undersells you immediately. We design sites that feel as considered as your brand, with the right typography, imagery and pace, so the look matches the quality of what you actually offer.
Most Byron customers find you online before they ever set foot in town. A fast, mobile-first website that loads beautifully and makes booking effortless is what turns a scroll on a phone into a confirmed stay, a reservation or a sale.
From wellness studios and creative labels to cafes and boutique stays, the Byron businesses that win pair a strong look with a site that genuinely works. We build for both, beautiful to experience and engineered to convert, so style and performance pull in the same direction.
AI has raised the stakes for business websites. Your site now needs to...
Our services are built around that goal. We design, develop, optimise and support professional, fast-loading WordPress websites that build trust, are easy to manage, and make it simpler for visitors to take the next step. Explore how our services can build and support a better website for your business.
Designed around your business, audience and goals. Never a recycled template, always tailored to your brand and built to grow.
Flexible, scalable WordPress builds that are simple to manage in-house and professionally engineered behind the scenes.
Custom-built WooCommerce stores for more complex ecommerce needs, from product structure through to a smooth checkout.
Clean, usable Shopify storefronts with a frictionless checkout that works for your customers and your team alike.
Managed hosting on lightning-fast servers based in Sydney, with backups, security patching and performance monitoring handled for you.
Scheduled updates and local support that keep your site secure, stable and properly looked after.
We make slow WordPress sites fast, for a smoother experience, lower bounce rates and stronger search rankings.
We audit and fix on-page technical SEO, with clean structure, fast load times and solid foundations for long-term search visibility.
Outdated, slow or hard to update? We refresh how your site looks and how hard it works as a business tool.
We audit and fix the on-page issues holding your site back from appearing in AI Overviews, generative engines and AI-powered search results.
Started a project with AI but can't get it finished? We step in to fix or complete it, taking your AI prototype through to a polished, production-ready site.
A selection of recent custom websites across the industries we work with most, from legal and construction through to hospitality and trades.












Different precincts, different audiences, different jobs for a website to do. We design around how your particular customers actually search, compare and decide.
Boutique stays, retreats and holiday homes that compete on look and feel. Beautiful, fast sites with effortless booking that turn a phone screen into a confirmed reservation.
Yoga studios, retreats, practitioners and wellness brands at the heart of Byron’s scene. Calm, considered sites that build trust and make booking a session simple.
Cafes, restaurants and bars where the visuals do the selling. Mouth-watering, mobile-first sites with clear menus that turn a quick lookup into a visit.
Studios, designers, makers and lifestyle labels who live and die by their look. Distinctive, on-brand sites that show your work and convert the right audience.
Independent shops and online sellers with a strong identity. Polished WooCommerce and Shopify stores that look gorgeous and make buying frictionless.
Festivals, markets, workshops and experience-led businesses. Vibrant, easy-to-update sites that build anticipation and make it simple to book a spot.
Webfrog became part of the Jimmyweb Group in 2025, bringing together two long-running Sydney web agencies. You get the responsiveness and personal service of a boutique studio, with the systems, capability and long-term support of an established team.
No layers of account managers. No inflated process. Just an experienced team of web designers, developers and digital enthusiasts who care whether your website actually helps your business.
From discovery to delivered. Structured, collaborative, and refreshingly straightforward.
We dig into your business, audience and goals, competitor context, content direction, and what your site actually needs to achieve.
A modern, clear visual direction aligned with your brand and business goals. Usability and trust first, never visual effects for their own sake.
Built properly with reliable practices, responsive layouts and a clean backend that your team can manage without us (though we're here to help if you need us).
Clean structure, properly loaded content and strong technical foundations. Visually on-brand imagery and video (if you have it) all loaded, ready to go.
Before launch we run a full on-page technical pass, metadata, headings, speed and crawlability, making sure the site is built correctly and ready to perform in search.
Tested across all modern browsers, devices and screen sizes, then launched with redirects, tags, analytics and zero drama. Speed tested and reviewed day after launch.
We stay close after launch with optional WordPress maintenance plans, updates, improvements and changes as your business evolves. That's the long-term bit.
Not a cheap template site. Not an overcomplicated agency process.
The practical middle.
The things Byron Bay businesses usually ask us before we get started.
Website pricing varies depending on the size of the project, functionality requirements, content complexity and whether ecommerce features are needed. For most businesses serious about winning online, a new professional website typically ranges from $5,000 to $30,000. We always quote a fixed project fee against an agreed scope, so you know exactly what to expect. Get in touch for a tailored quote.
Most business website projects take between 4 to 10 weeks depending on project size, content readiness and revision requirements. We keep the process moving efficiently and let you know up front what’s needed from you, and when, so timelines stay realistic.
Yes. WordPress is one of the primary platforms we work with because it offers flexibility, scalability and ease of content management. Built correctly, it remains one of the most practical platforms available for small-to-medium businesses.
Absolutely. Many of our projects involve redesigning older websites that no longer reflect the business properly or are underperforming technically. We review what’s working and what isn’t, then rebuild it properly while carefully preserving your content, structure and search rankings.
Yes. All websites are designed to function properly across phones, tablets and desktop devices. Mobile usability is considered from the beginning of every project, not added later, which matters when so many local customers are searching from their phones.
Yes. We build websites with strong SEO foundations, clean page structure, fast loading, logical headings and crawlable content, and can also assist with ongoing SEO campaigns to improve visibility over time.
Yes. Webfrog provides managed hosting, WordPress maintenance, backups, software updates, security monitoring and ongoing technical support, so you have a reliable local team available long after launch rather than dealing with disconnected freelancers or overseas providers.
Yes. WordPress allows your team to update text, images, blog posts and other content internally. We build clean, well-structured back ends so day-to-day changes are straightforward, and we’re here to help whenever you need a hand.
Yes. We work with boutique stays, wellness studios, cafes, creative labels, retailers and event businesses right across Byron Bay, Ballina and the Northern Rivers. This is a market where look and brand matter, so we pair a beautiful, considered design with a fast site that makes booking and buying effortless. Every site is built around your brand, never dropped onto a template.
Whether you need a brand new website, a redesign, ecommerce, hosting or ongoing support, we'd be happy to talk it through. No AI bots to chat to here, our clients still prefer the human touch.